GOLDEN RIVER, N.J. — Silk and other fabrics have long been considered the stuff of dreams, but for now, they’re the stuff you’re looking for at the mall.
Gucci and its ilk, along with other high-end luxury retailers, are pushing the envelope with new designs and trends, but some are making a play for the masses.
A new trend is silk and other colors, but it’s becoming increasingly difficult to find a pair that looks the part.
“The trend is a little bit more casual and less tailored,” said Paul P. Dickey, the fashion editor for The Daily Mail, which is owned by The New York Times.
“People want to look like they’re doing something glamorous and cool.”
The shift in style is one reason that Gucci, owned by U.S. billionaire Pierre Omidyar, is trying to get in on the silk trend.
The Italian luxury brand has been a pioneer of the “silk scarf,” which features a wide-brimmed cap and a silk skirt with a hood.
This week, the designer unveiled two new silk scarf designs: one featuring a lace-up skirt and a lace collar, and another with a straight skirt and an embroidered silk collar.
It is the latest in a long line of silk-inspired pieces.
Last year, the brand released a limited-edition silk scarf, called the “Silk Cup.”
“It’s an incredible scarf,” said Jody R. Dyer, the co-owner of R&R Design, a fashion label in Chicago.
But it’s the new silk that’s drawing the attention of fashion magazines and celebrities.
Beth Breen, the host of the hit PBS series “Designing Women,” said the new scarf is a must-have accessory.
She wore it during a show in New York City on Thursday, and tweeted her excitement on Friday.
Guitar-friendly fashion magazine Vanity Fair said on Friday that it is “delighted” to be the first to bring the new lace-down silk scarf to the U.K.A. and the U: the first time silk scarf has been worn at a fashion show.
At least, that’s what the new look seems to suggest.
While the silk scarf might be a little more casual, it’s still a look that many of us can’t get enough of.
You’ll need an HTML5 capable browser to see this content.
Silks are a staple in American fashion, but they’re also used in many other countries, including the U